👤 Why Founder-Led Content Is the Highest-ROI Channel
LinkedIn data shows personal profiles generate 10x more reach than company pages. But most founders post once a month because they are busy running a company.
📊 90-Day Results From One Client
| Metric | Before | After 90 Days |
|---|---|---|
| Followers | 430 | 4,200 |
| Avg. impressions | ~100 | ~18,000 |
| Inbound demos | 2/month | 11/month |
| CEO time | 0 hrs | 30 min/week |
🔧 The System (30 Min/Week)
- Weekly voice note (15 min) — CEO answers 3-4 prompts via Slack
- Our team writes (0 min) — We produce 4 posts: contrarian, story, tactical, engagement
- CEO reviews (15 min) — Quick scan, minor edits, approved
- We handle engagement — Comment responses in the CEO’s voice for 2 hours post-publish